NESCAFÉ ORGANIC POS

The objective was to promote the Nescafé Organic coffee at a trade show. The challenge was to create something simple in design that wouldn’t get lost amongst the busy back drop of a huge convention centre space, whilst adhering to the Nescafé brand guidelines, and targeting the B2B audience.

 

The creative was simple to represent the simple organic blend of coffee, with the sole focus to be on the coffee itself.