PIZZA BOY

The objective was to create brand that fully showed what the brand wanted to say, with a whole brand identity. 

 

Pizza Boy is a fresh at-home pizza meal kit designed to inspire people to make their own pizzas, experiment with exciting flavours, and have fun in the kitchen. The idea is simple: the world is your pizza! They wanted a brand identity that was clean, easy to follow, and infused with a touch of fun and humour.

 

The goal was to create a brand that captured the playful, childlike joy that the creator, Alex, experienced when he first started making pizzas with his family.